Becoming a white label app reseller is exciting. There are so many opportunities to turn a profit in this space. But getting your mobile app business off of the ground can be a bit intimidating if you don’t know where to start. 

Existing agencies have the advantage of targeting their current clients. However, startups and first-time entrepreneurs might be starting from scratch.

Regardless of your unique situation, this guide will give you actionable recommendations for who to target with your reseller program. 

Every industry listed below can benefit from mobile app development services. Let’s dive in.

1. Ecommerce

The ecommerce world is booming. Look at a company like Shopify—an industry-leading ecommerce solution. They had a 71% increase in the number of new merchants on the platform in 2020. 

More than one million ecommerce businesses across 175+ countries are using Shopify to power their ecommerce sites. Gross Shopify sales have eclipsed $200 billion worldwide.

Why is this important? Every new Shopify website is a potential client to target with your app reseller program.

In 2021, mobile commerce is expected to control roughly 73% of the total ecommerce market share. 

Now, factor in the fact that mobile apps convert at a 130% higher rate than the mobile web. Your ecommerce app services will practically sell themselves. 

Find a mobile app reseller program that integrates with Shopify, and you’ll have an endless stream of prospective clients to target. 

2. Education

Education is another red hot industry to target for mobile apps. With remote learning becoming the new normal for institutions across the board, there’s no shortage of prospects in this space.

Apps for schools and universities are the first place to start. Consider the schools in your local area. Contact all of the ones that don’t currently have a mobile app.

From faculty directories to events, news, class schedules, and more, the opportunities here are seemingly endless. 

Schools can even communicate crucial information to students and faculty directly through the app. For example, an educational app could send a notification just to the faculty about an upcoming meeting. They could also send notifications to select groups about class cancellations or push notifications to the entire school about a closure. 

Educational apps stretch above and beyond traditional learning environments. They can be used for training, certifications, and more. 

Android and iOS apps can include questionnaires, surveys, flashcards, and other helpful educational resources for a wide range of potential use cases. 

3. Restaurants

According to the National Restaurant Association, there are over one million restaurants in the United States. That’s a ton of potential clients for your reseller business.

Restaurant apps can be really simple but highly impactful for the end-user. They can offer features and functionality for things like:

• Menus
• Hours, locations, and contact information
• Mobile ordering
• Table reservations
• Delivery
• Customer rewards programs

This is just barely scratching the surface with what a restaurant app can do. You won’t have a problem pitching prospective restaurant owners with these ideas. 

Furthermore, restaurant apps can improve customer communication. Owners will have the ability to target customers via push notification with special lunch offers or free delivery promotions. 

For more insights and useful information to help you pitch this idea to clients, check this resource on the 14 reasons why your restaurant needs a mobile app. You can turn these concepts into promotional material for your app reseller program. 

4. Gyms and Fitness

Fitness apps are growing in popularity. In fact, there are 87.4 million people using fitness apps in 2020, up from 62.7 million in 2018. That’s nearly a 40% increase in just two years. 

There are dozens of segments within the fitness app category that you can target with mobile app reseller services. From chain gyms to small local facilities and personal trainers, examples include:

• Yoga
• Boxing
• Strength training
• Dieting and meal prep
• Spin
• Boot camp
• Zumba
• Kickboxing

The list goes on and on. Gyms can post class schedules and even allow members to book a class directly from the app.

Trainers and instructors can use an app to monetize their fitness programs. For example, they can charge a monthly fee or fixed rate for access to a 30-day weight loss program. Each day, a new workout will become available directly within the app. Admins can control when and how those workouts are released, based on timing or actions. 

For more information about targeting prospective fitness clients, check out this resource on how mobile apps are transforming the gym world. 

5. Cosmetology

Personal care service providers are top candidates for mobile app development services. I’m referring to things like barbershops, hair salons, nail salons, and even massage therapists. 

The most utilized feature of a cosmetology app will be the booking services.

Right now, salons typically take appointments over the phone. This usually means a receptionist has to sit at a desk all day to manage calls. Alternatively, the barbers or hairstylists are forced to stop what they’re doing every time the phone rings. Neither of these solutions are cost-effective or convenient. 

Mobile bookings are simple. Customers can choose a stylist, view their availability in real-time, and book an appointment in seconds. Mobile applications can even prevent missed appointments with reminders and the ability to collect deposits at the time of booking.

If you can pitch an app that lowers costs, improves efficiency, and increases user experience, cosmetologists will gladly use your app development services. 

6. Religious

Most resellers and agencies don’t think to target religious organizations. Since this industry is so widely overlooked, it can be a huge opportunity for your app reseller services. 

Think of this as the “low hanging fruit.” While other agencies are all fighting for the same clients, you can go after a target audience in a less competitive space. 

Regardless of the religion, these organizations can all benefit from a mobile app. Here are some potential features and use cases to consider in your pitch:

• Allow community members to donate within the app
• Community group message boards
• Event calendar for sermons, fundraisers, and more
• Video and audio recordings of past sermons
• Daily prayer wall
• Push notifications to keep community members updated

Recent events have forced religious organizations to modernize. People are looking for more ways to access religious services digitally—and an app solves that problem.  

7. Self-Help and Motivational Speakers

The self-improvement market is expected to reach $13.2 billion by 2022. This industry is growing at an annual rate of 5.6%.

There are so many different areas to target in this category. From motivational speaking to personal coaching services, self-improvement books, audiobooks, and more, the opportunities are seemingly endless. 

In the age of social media, it’s easy to find motivational speakers and self-help coaches looking for ways to expand their reach. Lots of these individuals would welcome an app with open arms.

PepTalks is one of the best examples of a self-help app. Creating an app helped one entrepreneur monetize her business plan of mass distribution for daily motivation. 

Check out the full PepTalks story here. You can use this as an example as you’re pitching potential clients. It just goes to show you how a simple concept in an up-and-coming industry can be so widely successful. 

Additional Resources: How to Pitch a Mobile App to Your Clients

8. Content Creation

Content creation is obviously a broad category. But there are so many unique niches within this industry that you can target with app development service.

Think of bloggers, social media influencers, podcast hosts, YouTubers, and marketers. There are endless prospects in this space, all seeking ways to take their content strategy to the next level. Mobile apps can not only expand their reach but also generate new revenue streams.

Content creators can create subscription packages or charge extra for premium content. They can build lesson plans, add videos, and distribute other time-release content within an app. 

If you’re using a reseller program that seamlessly integrates with YouTube, Vimeo, and blog RSS feeds, it will be easy to find new clients in this space. 

9. Remote Work

It’s no secret that remote has become the new normal for many businesses. While this isn’t an industry on its own, this category applies to dozens of industries across a wide range of categories.

According to FlexJobs, there are 4.7 million remote workers in the US. This trend shows no signs of slowing down for the foreseeable future.

These apps won’t be available on the app stores for mass distribution. But any business that has remote workers can benefit from an internal communication app. This is another area with no shortage of potential clients. 

Apps for remote work can include features for an employee directory, self-service tools, training resources, company news, and so much more. These apps are even suitable for businesses with field-service workers who need access to on-demand resources while they’re away from the office. 

Employee productivity, efficiency, and cost-savings are three key elements to include in your pitch for a remote workforce app. 

Most organizations probably recognize the need to adapt and improve in this area. So you shouldn’t have trouble selling app services in this space. 

10. Human Resources

HR mobile apps will have similar benefits to apps for remote work, but it’s a category worth mentioning on its own. That’s because a human resources app has advantages for all businesses—even those without remote employees.

Apps give employees the ability to access crucial HR information on-demand. I’m referring to things like old pay stubs, health insurance information, benefits administration, and more. 

By giving employees HR self-service tools, it will reduce bottlenecks in the HR department and increase efficiencies throughout an organization. You can even build apps for clients with the ability for workers to access schedules, request time off, and manage PTO. 

Any organization with an HR department is a viable candidate for your app services. 

11. Law Firms

It’s never a bad idea to target clients with deep pockets. Generally speaking, lawyers fall into this category. 

iOS and Android apps can really improve the way law firms engage and interact with their clients. We’re living in an age where everyone seems to feel inconvenienced by picking up the phone and making calls. But an app will allow people to schedule appointments in just a few clicks. 

Aside from the booking features, lawyers can use an app to communicate with clients via push notifications. They can even answer simple questions directly from the app, without the need to actually schedule an appointment. 

Paying for services and collecting retainers can be managed within an app as well, so there are plenty of potential use cases to include in your pitch. 

12. Music and Entertainment

There are tons of ways that musicians and entertainers can benefit from a mobile app. 

For starters, apps can serve as a distribution method for music and videos. But they can also create a community for fans to talk about upcoming shows and previous performances. Apps give musicians a direct line of communication with their fans. 

From event schedules to ticket sales, merchandise sales, tour information, and more, there are plenty of ways you can pitch application development services to people in the entertainment world.

It always helps to have success stories and points of reference in your pitch. Two leaders in the music industry used BuildFire to create successful apps—Kidz Bop and 311.  

Both have really unique stories for how their respective apps were leveraged, so it’s worth the quick read to learn more if you’re going to target clients in this industry. 

13. Healthcare

As a reseller, targeting healthcare organizations has the potential to be extremely lucrative. Smaller practices are a great place to start. Between family doctors, dentists, chiropractors, urgent care facilities, mental health practices, and more, the list of potential clients in the healthcare space is never-ending. 

These apps can be used for things like:

• Scheduling appointments
• New patient form information
• Pre-appointment forms
• Post-appointment follow-ups
• Update and access medical files
• View locations and contact information
• Doctor information
• Access to medical resources

Depending on the type of data being collected in the app, you’ll need to make sure that the app is HIPAA compliant. This extra layer of privacy will likely require custom development, but you can charge a premium price for this service.

Additionally, once you start creating an app for one provider in the healthcare space, it will be easy to clone and customize for other clients. An app for one doctor probably won’t look too different from the app of another. So this will help you optimize the app development process.

14. Real Estate

Look beyond the biggest names in real estate. Those large organizations likely have some version of a mobile app.

Instead, you can target independent real estate agents and smaller brokerage firms. These prospects are always looking for an edge in such a competitive marketplace. 

They can use mobile apps to showcase new listings, give virtual tours, schedule open houses, manage appointments, and provide customized information to buyers and sellers. 

Agents can even use apps as a direct way to communicate with their clients. For example, app users can be notified immediately with a push notification when a new home in their price range is put on the market. 

15. Small Business

Technically speaking, “small business” may not be an industry, per se. However, there are so many other business types that you can target that don’t fall into the other categories listed above. 

Think of local dry cleaners, mechanics, florists, pet services, accountants, moving companies, child care centers, travel agents, plumbers, electricians, startups—the list goes on and on.

Any small business can be a viable candidate for a mobile app. You’ll just need to cater your marketing strategy and pitch to accommodate their specific needs. This will require a bit of market research. The demographics of their customers will be a factor here as well. 

Small businesses may not have a huge budget to spend on an app development company. But if you can offer them affordable services, even if it’s just white-labeling a DIY platform, you should be able to onboard new clients in this category. 

Conclusion

White labeling app services is a great way to make money. Whether you’re creating apps and selling them to clients or just simply providing the platform, the demand for mobile apps is at an all-time high. 

Once you create an app within one industry, it should be easy to clone that app for new clients in the same space. 

Don’t overwhelm yourself by trying to target all 15 of these industries simultaneously. This guide was designed to give you some starting ideas as a point of reference. It’s a way for you to narrow down your target audience. Pick a few of the industries that interest you, and start from there. 

For those of you who still haven’t joined a reseller program, check out our BuildFire reseller services. You can start white labeling the exact same platform that we’ve used to build over 10,000 mobile apps across every industry imaginable. 

Feel free to contact our dedicated white label support team if you have more questions.

Agencies should always be actively trying to onboard new clients. Failure to do so can have long-term repercussions for your business.

Even if you’re doing well right now, your contracts will eventually expire—and there’s no guarantee that your existing clients will renew. So whether you’re running a startup or own a well-established firm, new customer acquisition strategies for agencies should always be a top priority. 

Throughout my career, I’ve worked closely with dozens of agencies of all shapes and sizes. These experiences have taught me what it takes to have success in this space. 

I’ll share some of the top marketing strategies, tips, and best practices for onboarding new agency clients. Here’s what you need to do.

Cold Email Outreach

With so many new and exciting marketing strategies out there, it can be easy for agencies to overlook the basics. But don’t underestimate the power of email. 

Cold email outreach is one of my favorite ways to acquire customers, especially if you want to attract new mobile app clients. For starters, cold email outreach is cheap. Aside from the email software you’re using, the only cost you’ll incur is your time. 

In addition to the sky-high ROI associated with email marketing, a whopping 80% of prospects say they prefer email as the first-contact method. 

As you can see from the graph, this ranks first above every other option. It’s 31% higher than cold calling, which ranks second on this list. 

While cold email outreach can be highly effective, it only works well if you put in the time and effort. This involves things like researching who to contact, testing different subject lines, and following-up at the right time with the perfect message. 

Need help with this strategy?

When you sign up for BuildFire’s mobile app reseller program, we’ll send you our cold email outreach playbook. This resource has 25 real strategies that you can follow. All of these sequences are designed for attracting new mobile app clients. You can use this guide as a template, essentially copying and pasting the messages (and filling in your agency’s information).

Provide Additional Services

Being a one-trick pony limits your potential pool of prospects. The best agencies offer a wide range of services, which makes their firm more appealing to a greater number of people. 

For example, let’s say your agency only provides website development and design services. You’re excluding prospects that need help in other areas. Other examples of services you could add are:

• Content creation
• Video production
• Inbound marketing services
• Mobile app development
• Branding
• Strategic planning
• SEO (search engine optimization) services
• ASO (app store optimization) services
• Influencer marketing
• Mobile app marketing
• User acquisition

The list goes on and on. I’m not saying you need to provide every service under the sun. There’s a fine line between quantity and quality. Don’t spread yourself too thin and offer services in areas that aren’t in your wheelhouse. 

If you’re not an expert in certain areas, adding new members to your team who specialize in other categories will be the best way to expand. As a result, this will definitely make your agency more appealing to a wider target audience of prospective clients. 

For those of you who aren’t ready to hire new full-time employees, build relationships with contractors. Here’s what I mean. Let’s say you want to offer content creation. Rather than hiring someone in-house to complete these tasks for your clients, you could always contract out blogs, ebooks, landing page copy, or other content to a freelance blogger or independent contractor. 

Another benefit of new services is client retention. In addition to attracting new clients to your agency, these extra services will be appealing to your current clientele. So you can upsell them and extend those contracts. 

Follow Market Trends

The best agencies always keep their finger on the pulse. They follow relevant news across a wide range of industries that will ultimately help their current customers and prospects alike. 

How can you possibly onboard new clients if you’re not fully aware of what’s going on in different industries? 

For example, let’s say you work with businesses that sell physical or digital products. You should be learning and researching more information about consumer behind habits. In your research, you’d likely discover how mobile commerce is trending upward.

This type of information is vital for such a wide range of businesses. Companies that are currently selling online can improve conversion rates by developing a mobile application. Even brick-and-mortar retailers can boost sales by optimizing their business for mobile devices.

As an agency, this knowledge will make your organization so much more appealing to clients. You can blow prospects away with your email outreach, discovery calls, and initial consultations by sharing your knowledge.

For those of you who want to primarily focus on attracting new mobile app clients, check out the latest mobile app development trends here. 

Be a Problem Solver

A huge mistake I see agencies make every day is that they try and invent new problems for prospects. This is largely due to the lack of proper research.

If you’re trying to reach every prospect with the same pitch, your level of success will be extremely low. There needs to be that extra level of personalization to take your client pitches to the next level. (Review our guide on how to pitch a mobile app to your clients).

Stay away from basic pitches like “get more traffic” or “drive more app downloads.” Those are too generic and don’t actually solve problems. Here’s how you can flip those and turn them into a problem-solving pitch.

Let’s say a prospect already has a mobile app for their business. You might discover that their biggest competitors rank higher than them in app stores for certain keywords—that’s a problem. 

The solution? ASO (app store optimization). You can pitch these services to help your clients get more app users on iOS and Android devices. That solves their problem of falling behind in the rankings to competitors. 

But if you’re trying to invent problems that don’t exist based on what’s easiest for your agency, it will be tough to onboard new clients. 

Become a White Label App Reseller

This relates back to one of our earlier talking points about offering new services. It also ties into following the latest trends (mobile app development trends are booming).

Virtually every business has the need for a mobile app. But in today’s day and age, you don’t need to be an app developer to offer app development services to your clients. Instead, just become a reseller of existing software.

If you’re interested in becoming a reseller, check out BuildFire’s white label services. 

BuildFire is a web-based app development platform. Anyone can use it to create a mobile app from scratch—no coding or development experience required. 

The entire platform can be branded for your agency. You’ll have hundreds of customizable options to fit your brand and accommodate your customers’ needs. By leveraging an existing solution like BuildFire, you won’t have to worry about any of the complexities associated with maintaining the apps. You’re just providing the software and functionality to your clients.

As a white label reseller, you’ll be able to manage client apps, clone apps, create new apps, manage configuration levels, and more.

All of this can be handled from your administrative dashboard. 

BuildFire also provides dedicated white label support. So even if you’re not an app development expert, you can essentially become one for your clients. You won’t have to worry about publishing the apps and getting them live on the app stores either—we’ll handle all of this for you. 

Still on the fence? Check out this guide on the top reasons why your agency should become a mobile app reseller. 

Create Free Resources to Generate Leads

Don’t underestimate the power of free resources. If you can help your prospects with small issues or general advice for free, they’ll come knocking at your door when it’s time to take those strategies to the next level.

I’m referring to resources like ebooks, blogs, tutorials, online courses, kits, podcasts, etc.

For example, let’s say your agency specializes in SEO and content creation. You can write blogs about relevant topics or provide tutorials on installing the Yoast SEO plugin for WordPress sites. But those pieces of content can include high-level strategies that the average business won’t be able to complete on their own. 

Technical SEO elements like robots.txt files, dead links, structured data, XML sitemaps, security, and speed aren’t components that the average small business owner will feel comfortable tackling on their own. This gives them an incentive to hire your agency.

Furthermore, people are more willing to work with others who have helped them in the past. Maybe a business owner applied some of the strategies you mentioned in your podcast to help boost sales or retain customers. When that person needs something else down the road, your agency will be a top consideration.

The key to having success with this strategy is finding the balance between selling your services and giving it all away for free. You need to find a happy medium between the two.

Always be Networking

The term “networking” is often misunderstood. It’s not just attending large events with a lanyard around your neck, passing out business cards to everyone you encounter. 

Today, networking can happen from anywhere online. Find out where your target audience is spending time online, and insert yourself into those conversations. Examples include:

• Q&A websites (like Quora)
• Online forums (like Reddit)
• LinkedIn
• Facebook groups

Take advantage of these platforms and social networks, in addition to live events and conferences. 

Here’s an example. Check out this screenshot from a Reddit community for marketing and advertising. 

There are nearly 300,000 members in this community. People are always posting questions like the one I’ve highlighted above. As an agency owner, it’s super easy for you to be active in this community and reply to questions.

It’s cheaper than attending a conference, and you can network at scale. 

Similar to our previous point, you don’t necessarily want to give everything away for free. But give people enough helpful information so that it answers their question. Avoid being salesly on these types of platforms. Otherwise, it could come across as spam (which is a major turn off for people).

Instead, just make your presence known and try to participate as much as possible wherever you see an appropriate fit. With time and patience, this will help you attract new clients.

Practice What You Preach

There’s an old saying, “never trust a skinny chef,” that some of you might be familiar with. It essentially means that if the chef’s cooking was halfway decent, they’d be eating non-stop and probably put on some weight. 

But this saying can be applied to a wide range of industries, especially in the agency space. Here’s what I mean.

You can’t position yourself as a web design expert if your website is boring and not visually appealing. You can’t be an SEO expert if your own website is slow and doesn’t follow other basic SEO practices. 

Prospects will obviously check you out and do some digging before contracting your services. So make sure your own house is in order before you go out and offer your services to other businesses. 

There are definitely some exceptions to the rule. 

For example, let’s say you’re a social media marketer. Your agency wouldn’t necessarily need a presence on Snapchat or TikTok. You’re not generating B2B leads on those platforms. So while you might be helping B2C clients with social media marketing on those channels, you wouldn’t need to apply those same tactics to your business. 

Build Authority For Your Personal Brand

The principles of branding for physical products can be applied to agency services as well. In short, brands are trusted names within an industry. 

Branding is the reason why Nike can sell sneakers for $150, why Gucci can sell t-shirts for $500, and why Apple can sell iPhones for $1,400. With a well-established brand, your agency can start retaining new clients for $10k to $20k+ per month with ease. 

For example, take a guy like Neil Patel. He’s known as one of the top (if not THE top) digital marketers on the planet. His blog generates millions of visitors, and his YouTube channel has 31+ million views and counting. 

It’s safe to say that Neil has built authority in his space. So his agency, Neil Patel Digital, has an easy time attracting new clients. His brand name alone is enough for prospects to sign on. 

Other examples of people who have built authority in their respective spaces include Gary Vaynerchuk (better known as “Gary Vee) in the digital media industry, Grant Cardone in sales, Ramit Sethi in personal finance. 

This is a long-term process. You won’t become the next Neil Patel or Ramit Sethi overnight. But if you can take steps to build authority with your own brand name, it will be much easier for you to retain agency clients.

Ask For Referrals

If you provide exceptional services, there’s a good chance that your clients will refer you to other organizations. Business owners talk. While they don’t necessarily give their secrets away to competitors, they’re always happy to help friends and family who own businesses in other spaces.

For example, let’s say your agency helped a local dry cleaner build an email list and increase the AOV for existing customers. The owner of that company might refer you to their cousin, who owns a local restaurant. 

Referrals are great when they come unexpectedly. But when was the last time you asked for a referral? Think about it.

According to a recent study, referrals are the number one method for reaching new prospects in the B2B space. 

While it may feel awkward at first, there’s no shame in asking your existing clients for referrals. The vast majority of them will happily do it for you, especially if you’ve made a difference and helped move the needle for their business.

For the ones that don’t, there’s really no downside to asking. It’s not like they’re going to cancel their contract because you politely asked them for a professional favor. At worst, they’ll just ignore the request. 

In addition to referrals, you can ask your best clients to leave reviews and testimonials on your website. All of this will make it easier for you to attract new agency clients. 

Learn to Adapt

I’ve consulted with lots of agencies who had huge success in their respective areas of expertise five or ten years ago. But today, they’re struggling.

One of the biggest factors causing this decline in success is the failure to adapt. 

The same strategies, tactics, and services that worked five years ago might be completely obsolete today. In some instances, even strategies from last year won’t work today. So your agency needs to adapt or die.

That’s why it’s so important to stay educated on market trends (as previously discussed) and offer new services, like mobile app development. That’s where the future is heading, and that’s where you need to position yourself. 

Conclusion

Attracting clients to your agency will always be an ongoing process. 

There’s no single strategy that will become your magic wand for signing prospects. One marketing campaign won’t be enough to move the needle. You’ll need to apply several tactics cumulatively to position yourself as an attractive agency within your niche. 

If you’re having trouble with signing new clients, follow the tips and best practices that I’ve outlined in this guide.

For those of you who are interested in attracting new mobile clients to your agency with app development services, contact our team here at BuildFire to learn more about our reseller program. 

Selling mobile apps is one of many ways to build a business and make money. With all of the innovation in the field of mobile app development, it’s become quite easy to get up and running into a side hustle or even a 6-figure a year revenue stream.

I want to show you just how easy.

I’m going to walk you through the 5 simple steps you can take today to get started with building a business selling mobile apps – from scratch!

Let’s get started…

Step 1: Who Are You Selling To?

First things first, you’ll have to define who it is you’ll be selling to.

Do you want to help real estate agents retain their clients via mobile?

Do you want to help restaurants bring in repeat business? You could build mobile apps for churches.

There are a lot of options when it comes to choosing your markets, and we’ve come up with three easy ways to identify markets that will be easy for you to enter based on your own situation.

1. Who Are You Connected To?

Inevitably you’re connected to business owners and people who could become mobile app clients, you just have to think through it.

What do your friends do?

Do you have any family members in particular markets of interest?

What you want to find are markets that can be easily accessible based on your existing physical connections.

List out 5 to 10 of these markets on a piece of paper now and then keep reading.

2. Who’s In Your Network on Linkedin?

Linkedin is arguably the biggest professional network around with over 467 million users and chances are if you have an account, you’re connected to some people who could lead you to your ideal market.

It’s pretty simple to get going, just click on the “Advanced” link beside the search bar.

Then select “1^st Connections” under the “Relationship” section and hit “Search”.

This will show you everyone you’re connected to directly on Linkedin. Meaning you can also get in touch with them directly via Linkedin for free.

If you don’t have a premium Linkedin account you can just scroll through the results and make note of any industries that peak your interest here. If you have a premium Linkedin account, you can take this a step further and use a couple of additional filters to see only owners and CEOs of companies.

You can paste this into the “Title” field: “CEO” OR “Founder” OR “President” OR “Owner”

Then select “Current” from the drop down just below the “Title” field to ensure they’re currently running a company.

Now you can scroll through all of the results and note down an additional 5 – 10 markets on the same piece of paper from the first method. We’ll use this list in step 2 to narrow down our focus.

3. What Industries & Markets Interest You?

What you’ll want to look at in addition to these markets is any other market that might interest you personally. You may already have a list of 20+ markets on your piece of paper – and that’s ok. But if you have an interest in a particular market, chances are you’ll be able to grow your business faster because you’ll already know a bit about that market.

Ideally you’ll want to note down markets or industries you have an interest in and already know something about.

For example, if you know a bit about real estate because you helped a family member sell a house, that’s a good market to write down. You’ll be on the right foot in knowing a bit about the market when you have to dive into researching it.

Come up with a few markets you may have an interest in here and you’ll have to end off with at least 20 markets on your piece of paper.

If you can’t quite think of any, grab our list of mobile app markets to try:

In the next step you’ll be researching these markets and narrowing in on the best market(s) specifically for you. They’ll have the right audience size, be easy enough to contact and ideally you’ll have a bit of personal interest in the market. It’s step one to giving you the lowest-barrier path to generating revenue by selling mobile apps.

Step 2: Research The Market

Now that you have a list of 20 or more markets, it’s time to ask yourself one key question:

“Does this market have an effective use for a mobile app?”

What you really want to understand here is the pain or problem you’d be helping that market solve with a mobile app. Whether you’re looking at real estate, landscaping, plumbing or any other market, you need to understand the problem before being able to sell them on the solution.

In many cases the answer is yes because businesses in a particular market want to bring new customers in or they want to retain existing customers or they want to nurture customers to make that next purchase.

You need to identify which particular use cases makes most sense for them.

If you can’t think of one, than put a line through that market on your list because they don’t have a problem you can find, that can be solved with a mobile app. If there is no problem, you’ll have a hard time selling them on something they don’t need.

Go through your list until you’ve identified the markets that have a problem you can realistically solve using a mobile app.

Market Size

Now that you’ve narrowed down your list to the markets who have a problem, you have to see just how big of a market you can deal with. If the market is too small, it’s going to be hard to scale and sell a lot of apps. The ideal market size is over 10,000 businesses operating in one or two major and accessible countries. If you’re working within North America, the aim is to have at least 10,000 businesses in the particular market across Canada and USA (or USA and the UK).

You can often find a sample size by looking at Manta.com or YellowPages.com. Look in a small town and then a major city to compare and you can estimate from there.

For example, if we were assessing the size of the dental market in Canada, I’d take a look at dentists in Niagara Falls, ON (population of 82,000) as a small town example.

Then I’d take a look at Toronto, ON (population of 2,600,000) as a major city example.

From here I can see that Toronto alone has over 4,000 dentists listed. I know Canada has quite a few Niagara Falls sized cities and I only need there to be 30 cities of that size to make up the minimum threshold of 10,000 business. Based on this, dentists is a good market to start with based on the size.

If your market can be targeted by a job title, real estate agents for example, than you can simply go to Facebook’s advertising tool and get a pretty accurate audience size.

First you’ll want to go to your Facebook ad manager section and then click on the “Create Ad” button.

From here you’ll just want to select “Traffic” and put any name for the campaign.

Now you’ll be able to enter in some targeting options.

For real estate agents, we’ll click on the “Browse” link in the “Detailed Targeting” section. Then click on “Demographics”, then “Work” and finally “Job Titles”.

When you do that you’ll be able to search for people with particular job titles on Facebook. In this case we’ll add in everything related to real estate agents and realtors.

With all of these job titles being targeted in the United States, we see that our total target audience size is 310,000. In that case we’re well above the market size we need for it to be a viable market.

A simple, less technical heavy way of finding market size is as easy as Googling it.

By now you’ve narrowed down your previous list of markets to those who have a problem that can be solved by mobile apps and those who have a big enough market.

Contacting The Market

There’s one last thing you’ll need to know before making a decision on your market, figure out how to contact them.

The ability to contact your market with ease is critical in growing your business.

On average you can assume that 2 – 4% of a total market can be captured through strictly direct response marketing means. Meaning that by direct methods of getting in contact with your market (cold email, cold calling and so on), you can realistically capture up to 4% of your total market size.

If you have plans to build a 6 or even 7 figure a year business, this makes having lots of contact options available crucial.

What you’ll want to do now is go to Google and search for a few businesses in each market to find out all the different contact options available to you in that market.

For example, if we were looking at dentists, I’d:

1) Do a quick search for “dentists in Toronto”

2) Pick the top 2 advertisers and the top 2 organic dentists

3) Look at their websites and note down if I can contact them by phone, email, Facebook, Twitter, Linkedin and any other medium

Once you’ve done that for every market on your list, you’ll have all the data you need to sort your markets by size, how easy it is to contact them and by how many problems you can solve with a mobile app solution.

Finally, the hard part of it all – choosing a single market to start with.

This won’t have to be the market you stay in, but by choosing a single market to start with, it’s easier to instantly create an expert status in that market (more on this later).

Choose a market and move on to step 3.

Step 3: Decide On Your Business Model & Price Point

With your market chosen, it’s time to look at how you plan on delivering mobile apps to that market. Your fulfilment method will directly impact your pricing model and how easy it is to scale your business.

You have a few options to look at with regards to delivering mobile apps:

Developing Apps Through An Agency

There are a number of app development agencies out there, many of which offer a white label option. Often these agencies are useful when custom functionality is required, but as a result the cost is quite high as we found out when we answered the question “How much does it cost to build a mobile app?”

The pricing model here is usually a custom quote with a 20 – 30% mark up on your hard costs (the agency’s fee to build it). There is rarely room to make more than 30% because with a custom built app, at a minimum an app will cost you $30,000 or so. Marking that up by 30% means you’ll be charging your clients $39,000. And that’s for quite a basic app.

Using An App Building Platform

The alternative is to use an app building platform, like BuildFire. Many of these app building platforms also offer a white label option. In most cases you can’t get into custom functionality outside what’s offered, BuildFire is the one exception that offers you that capability through building custom plugins that can be used across multiple apps.

Unlike fully custom development, building a custom plugin is significantly less time and resource consuming and can be done for as little as $500, depending on the functionality required.

When you look at the pricing disparity between fully custom development and using an app builder, you can easily see why app builders are a new standard. They easily allow you to carry a 100% or higher mark up to your customers and still be highly competitive.

Often time, just like with custom development, you’ll still want to deliver a completely finished product to your client through an app building platform. That means you’ll also be able to charge a setup fee on top of the monthly recurring and maintenance fees you can charge, while still being price competitive.

We’ve found some of the most successful agencies selling apps through app building platforms charge a $500 to $1,000 setup fee to build the app and then have one all encompassing monthly fee (usually inclusive of hosting the app and updating the app) between $99 and $299 per month.

The key to pricing is to look at how long it will take you to build the app using the given platform, how long it will take to sell each app and how much time is realistically involved in monthly maintenance or update requests. Calculating your pricing based on these metrics ensures you’ll never undercharge for your services and always carry a good profit margin to your bottom line.

Step 4: Choose Your Prospecting Method(s)

Like any business you have quite a few options to prospecting new clients. We’re going to go over a few of the lower barrier methods that allow you to take quick but leveraged action:

• – Warm Network Prospecting
• – Linkedin Prospecting
• – Cold Emailing

Let’s dive in!

Warm Network Prospecting

As you might expect, one of the reasons I asked you to write down niches you’re connected to is to feed this method of prospecting. If you are personally connected to business owners in your target market, it will be significantly easier to bring them on as clients because of the connection.

You can make the approach digitally through Facebook and Linkedin, or physically face to face.

If you take the digital route, here’s a super simple message you can customize and use to announce your new venture:

Hey <First Name>,

I have experienced some significant career changes over the past several weeks and have turned my attention to my next project. 

I have been investing a significant amount of time and research building a new business that I’ve launched. My service focuses on <detail the problem you solve for your market and the outcome achievable>.

If you know anyone that’s a <the businesses you serve> that might benefit from this type of service, do you mind passing this email on to them?

I don’t want to sell anyone at this time, I just want to show some people the overall strategy to get their feedback.

Thanks for your time, and let me know if you have any questions or would just like to catch up.

Regards, 

<Your Name>

 

Here’s an example of it:

Hey John,

I have experienced some significant career changes over the past several weeks and have turned my attention to my next project.

I have been investing a significant amount of time and research building a new business that I’ve launched. My service focuses on setting up the perfect mobile marketing system to help restaurants turn new diners into lifetime patrons.

If you know anyone that’s a restaurant owner that might benefit from this type of service, do you mind passing this email on to them?

I don’t want to sell anyone at this time, I just want to show some people the overall strategy to get their feedback.

Thanks for your time, and let me know if you have any questions or would just like to catch up.

Regards,

Jamil

If you want to take a bit more of a mass appeal approach, you can just post a version of this on your Facebook profile and Linkedin profile to see if anyone is a good fit.

Linkedin Prospecting

You already know how to search on Linkedin to find out who you’re connected to, but we’re going to take this to the next level. The goal of prospecting on Linkedin in the way we’ll show you is to get connected to new potential prospects, book a phone call if they are interested and then be able to pull them into your sales process if there is a good fit.

There’s 6 steps we’ll go through in the Linkedin prospecting process:

• 1) Profile Optimization
• 2) Searching
• 3) Viewing
• 4) Connecting
• 5) First Contact

Let’s dive in!

Profile Optimization

If you’re going head first into selling mobile apps via Linkedin, than you’ll have the best results if you optimize your Linkedin profile to reflect that.

We’ll be looking at optimizing a few key areas of your profile to drive action.

For this example I’ve modified my Linkedin profile as if I was selling mobile apps to the restaurant industry (feel free to copy any or all of the copy).

Your headline is your elevator pitch to other Linkedin users to portray to them in one sentence what it is that you do. It’s used to create some mystery and ideally trigger a response that makes them want to click through to learn more.

In this case if someone who owns a restaurant views my profile or sees me in their “Who’s viewed my profile” section of Linkedin, they’ll be interested to learn how I double their cashflow or how I get patrons to keep coming back.

When someone actually views your profile they’ll see a few areas that can entice them to learn more. The most recent posts you’ve made, your summary and experience.

It’s important to keep the articles you post on Linkedin’s Pulse relevant to what you do. In this case I’d keep it stocked with articles about restaurant marketing and how restaurants are making mistakes with their marketing. Both types of articles are informative and show that I know what I’m talking about.

The more important area is your summary. This is where you can justify what you’ve said above and really drive home your point.

Here’s a summary you can copy for your own profile:

I partner with restaurant owners to help them double their cashflow through building loyalty amongst their customers. 

You’d be surprised how many of your customers actually come back, despite your efforts in building a phenomenal customer experience. They’ll often forget you existed hours after leaving.

I can help by building you a system that keeps you in their pocket 24/7, 365 days of the year to keep you top of mind at those critical moments when they choose to eat out. We do this by: 

1) Rewarding loyalty 

2) Bringing them into an “exclusive club” of elite customers

The best part is, it’ll take you less than 15 minutes a week to manage – or I can do it for you!

—– 

Now we won’t be a good fit if:

– You don’t already have customers coming in the door

– You don’t see the value in retaining or delivering great experiences for your customers

– And you aren’t serious about building a sustainable book of business for your restaurant

—–

I can work with you in one of two ways: 

1) I build you this reservation generating system and then you take it over

2) You have me build you this reservation generating system and run it for you, so you can focus on what you do best – running your restaurant!

—— 

If you’re ready to see how this system would look for your restaurant – I’ll build you a working prototype you can interact with – FREE!

I usually charge +$500 just to build this prototype, but I like to start off relationships by providing outstanding value.

You won’t get any push or sales pitch from me. It has to be a mutual decision to work together.

► Wanna talk?

Email me: hi@jamilvelji.com or InMail me and we’ll go from there

OR if you want to have a call: https://clarity.fm/jamilvelji

As you can see we now have the headline doing the interest generating, and the summary closing the deal and getting them in touch with you.

You can take this a lot further with optimizing your entire profile, but this is the basic pieces you’ll need to take action.

Searching

Now that you have your profile ready, it’s time to get in front of key people who can actually buy what you have to sell. To do this you’ll want to use Linkedin’s search functionality to narrow in on your ideal customer.

You’ll want to use Linkedin’s advanced search functionality to do this.

For the restaurant owner example, here’s how your search might look:

There’s a lot going on here, so let’s break it down.

The Title section is where you can search by company title. Since the people I’m looking for could be using CEO or Owner or something similar, we’re using what’s called a Boolean search to account for a few variations of titles they might use.

To help make it easy, here’s what I put in that field:

“CEO” OR “Founder” OR “Owner” OR “President”

There’s definitely more ways than that to say you own a restaurant, but it’s a good starting point.

Next is Seniority Level and Company Size – both of these are Linkedin premium search capabilities (and I highly recommend you have Linkedin premium if you’re using this prospecting method).

Seniority Level is allowing us to narrow in on people who own the businesses they have listed in their experience. It’s more of a secondary filter for us to make sure we’re looking at owners of businesses and not employees.

The Company Size filter is allowing me to search for restaurants that won’t be very large chains where I’d have no chance to talk to an owner. For example, I wouldn’t want to go after a chain like Boston Pizza, because it’s too big and already has a very thorough mobile experience. But a small chain of 3 – 5 restaurants is perfectly fine.

Once you do that search you’ll end up with some results like this:

From here we’ll move into the next step of the Linkedin process.

Viewing

When you have your list of people, it’s time to just start viewing their profiles – here’s why:

When you view a person’s profile, they’ll get notified that you viewed them and it will show something like the above to them in their notifications section. In our prospecting process we’re using this as an interest trigger.

If they see you’ve viewed their profile, and doubling their cashflow or mobile apps or building a loyal base of patrons is interesting to them, they’ll click through. If they click through they’ll move into the next stage of the process. If not, that’s fine too.

This is used as a qualifier to ensure you are really only contacting people who are actually interested in taking action. Those who aren’t will be a hard sell and aren’t worth the time.

Now there are some tools to help you automate this step, here’s two I’ve personally used: eLink & AutoPilot For Linkedin.

Both handle this viewing process well, but a key thing to note – using any type of automation with Linkedin can raise some red flags. Do this at your own risk.

Connecting

When you kick off the viewing process, you’ll start noticing people start to view you back. You’ll be able to see these people in the “Who’s viewed your profile” section of Linkedin.

This is also where you can take action on the next step, which is connecting with the people who are a fit for your offer.

For example, here’s the four most recent viewers of my profile:

Now I like to connect with CEOs and founders of companies because it makes a good network. So in my case I might try connecting with 3 of the 4 profile viewers who are CEOs because they likely have a network that can support expanding mine.

If you were looking at this based on selling mobile apps, you’d want to look at who out of these 4 can realistically use a mobile app. If they can, hit the connect button and use a message similar to the one below:

Hi <First Name>,

I noticed that you dropped by my profile recently. It was probably a casual visit but I thought I would just check to see if there is anything that I can help with.

Let me know if you would like to have a chat.

Meanwhile, why don’t we link up and keep in touch.

< Your Name>

This message is simple and keeps the focus away from anything salesy. It’s just about making a connection and maybe having a chat – nice and light compared to a lot of what these folks get every day.

First Contact

After you’ve sent a few of these messages you’ll start getting connected to people on Linkedin. This is the main goal – once you’re connected to someone as a first connection on Linkedin, you can send them InMails (Linkedin’s version of on-platform emails) at no cost.

Once you’ve connected with them, you’ve opened up a channel of communication you can now use to take the next step and have a chat.

To do this, I have a simple template you can use:

Subject: Thanks for conneting 

Hi <First Name>,

Thanks for connecting here on Linkedin.

I’d love to learn more about what you do in case there is anyone in my network I can connect you with. Have time for a quick 15 minute call?

I talk to a lot of <Relevant Industry> owners every week and it’s always great to connect people when there’s a good fit to make an introduction.

Grab any time that suits you best here: <Your Calendar Booking Link>

Just so you know <1 – 2 Sentence Overview of What You Do and Who You’ve Worked With> 

Yours in success,

<Your Name>

In practice, this InMail gets sent to about 10 people every day that I connect with, 4 book calls and 1 to 2 respond by InMail. It’s effective because it’s not sales oriented. It’s just about learning more, so you can understand where the gap is that you can fill.

Often these conversations lead to the ultimate question “so Jamil, what do you do?”. By that point you know all about them and you can immediately tailor your response to fill the gap they just told you they have. From there you’re just a few short steps away from making a sale.

This is just a simplified version of Linkedin prospecting, but it’s enough to start booking appointments and making sales. The key thing you must remember to do from here is follow up.

On the follow up you can usually connect with another 1 or two people out of every 10, which vastly increases your chances of making sales.

If you don’t want to read through all this and want a more hand-held approach to setting up Linkedin prospecting, here’s a mini-masterclass I did a while ago on the step-by-step approach to setting up and running Linkedin prospecting. It’s about 60 minutes and the link includes all the resources you’ll need to get started.

Cold Emailing

If you have more money than time or just don’t have any time – cold emailing is a great method to use for prospecting.

1. The List

The entire cold email approach relies on how good your list is. If you start with a bad quality list with little data, you’ll get bad results. If you have a good quality list with lots of data, you can deliver highly personalized messages, which gets you great results.

If you have the time, I highly recommend building a list manually. You’ll often get better quality and more accurate data. You can do this using YellowPages or Manta. Here’s a template you can use to build your lists.

If you don’t have the time, here’s a few places where you can buy lists to use:

• – SalesGenie.com
• – InfoUSA.com
• – InfoFree.com
• – LimeLeads.com
• – ExactData.com

I’ve personally used all of these at some point or another, but I can’t make any comments to current list quality for any given industry. All of these do have valid sources of data and are, for the most part, up to date.

2. Outline The Problem/Solution

Once you have your list, you need to narrow in on the specific problem/solution combination that will get you a few minutes of their attention by email.

If you’re dealing with realtors, that combination might be:

Problem – Ineffective lead communication channels

Solution – Push notifications has the highest engagement rate of any mass approach communication channel

In that situation your email would need to dial in on the pain associated with not having an effective way to get new listings in front of their list of leads. There are many approaches here from lost commissions to a downward path to cashflow zero.

You just need to dial in on what makes the most sense to support your proposed solution.

3. Crafting Your Email Sequence

There are a number of approaches you can make by email, one of the best we’ve found in the mobile space is to deliver a lot of value upfront in the first email. This value trickles down and makes the sales process much easier because you’ve already put your best foot forwards.

Here’s an email template you can use that has worked for us:

Hi <First Name>,

My name is <Your Name> with <Your Company>, we help <Market> <Outcome>.

We’ve worked with <Market> like <Client One>, <Client Two> and <Client Three> to achieve similar results.

We get results rapidly and if we don’t think we can kick butt for you, we’ll be upfront about it.

Can I send you an interactive demo of what your mobile app might look like?

Thank YOU, 

<Your Name>

<Your Phone Number>

Here’s an example of the sequence when it’s filled out:

Hi John, 

My name is Jamil with BuildFire, we help restaurants double their weekly reservations and fill seats throughout the week to drive more consistent cashflow through loyalty driven mobile apps.

We’ve worked with restaurants like Pete’s Pizza, Four Brothers Italian Bistro and Mossimo’s Pizzeria to achieve similar results.

We get results quick and if we don’t think we can kick butt for you, we’ll be upfront about it.

Can I send you an interactive demo of what your loyalty driven mobile app might look like? 

Thank YOU, 

Jamil Velji

(555) 555-5555

The approach I’d recommend is to ask permission to send over a mockup or working prototype of an app.

This obviously isn’t feasible if you’re building the apps from scratch, but if you’re using a platform like BuildFire to build your apps – it’s as simple as cloning a standardized template you’ve built for your market and making a few quick modifications.

The good part is you won’t have to do the work until you’ve been given permission to send over the demo.

By asking for permission we’re lowering the prospect’s guard and removes that nagging voice in the back of their mind saying that we’re selling them something.

Step 5: Closing The Sale

Finally let’s talk about the most important step of selling mobile apps – closing the sale!

Map Out Your Process

The first thing you’ll want to do is map out your sales process from start to finish in the most ideal case. This will allow you to craft the experience you want to deliver to a customer and ensure you can create a system or process around it all.

An example might be:

• 1. Linkedin Prospecting To Generate Leads
• 2. Intro Call Booked Through Calendly
• 3. Call Had, Permission Given To Build Interactive Demo, Second Call Booked
• 4. Interactive Demo Customized
• 5. Call Had To Show Off Demo & Send Payment Link
• 6. On-boarding Questionnaire Sent Upon Payment
• 7. Questionnaire Received
• 8. Mobile App Built
• 9. Mobile App Q&A’ed Internally
• 10. Link To App Sent To Client For Review
• 11. App Approved
• 12. App Submitted To App Store(s)
• 13. App Published & Client Notified

You may have additional upsells or services offered after an app has been published, but that’s an example of how detailed (at a minimum) you’ll want to have your process. The actual sale is final when an app is published or delivered to be published. That’s the point when you should have been paid and the client has received what they paid for.

QUICK TIP: Always Book The Next Call On The Last Call

An important step in the process of selling small businesses, or any business really, is to not let there be a drop off in communication. Once communication drops the deal begins to go cold fast.

The easiest way to mitigate this is to book your next calls while on your current call.

On your introduction call, book your demo call at the end. On your demo call, book your sales call.

Never let there be a time when you’ve left the conversation at an email follow up.

Conclusion

While this guide may have made selling mobile apps seem complex, when you get into the day to day of it, it’s quite a simple process. Businesses have a need, you’re delivering the solution and you get paid – rinse and repeat.

We’ve had a number of White Label partners build 6-figure a year businesses through selling mobile apps, and they started off no different than you. Their success was all about consistent and focused action – a simple recipe for success that takes some dedication to execute on.

If it’s a path you’re interested in traveling to build your own 6-figure a year business, we can help. With an easy to use platform that supports a simple selling process and loads of support to make the sale, we’ll be able to help you get up and running on the path to making sales in your first 30 days. All you have to do is click here to get in touch and see if there’s a fit!

Have a question about selling apps or getting started? Comment below!

We know firsthand the sheer revenue potential with white label reselling. We not only sell private label software solutions to agencies, entrepreneurs and associations, we’ve also used white label solutions in the past to scale ourselves.

The reason why white label software works, and is such a fast growing market, is due to the market demand for one-stop shops. Business owners, while in the small business stage, don’t want to deal with dozens of specialists to get things done. It increases internal overhead in management time and often leads to higher paid out costs.

Many marketing agencies have turned to offering as much of a one-stop shop as possible, the result of which is a disaster as it relates to quality of services delivered. They combine social media marketing with SEO services, link building, Google Ads, content creation, tools for generating leads, and anything else they can do to expand their customer base and land more clients.

It’s just hard to scale a business that deals with so many different variables. The alternative out there for these agencies is white labeling services or software (SaaS) that they otherwise could try to do internally (software in house), but not as well. Most white label services are well productized and leave a large potential profit margin on the table for agencies to take advantage of.

The bottom line benefits are:

• Better quality of service delivered to the client
• Just as high of a profit margin, if not higher
• Less internal overhead spent managing and packaging new services
• And a much higher client lifetime value, revenue per client and profit per client as a result

To make white label products work, you need to already have a well optimized client onboarding process in place and you should have a good way to manage communication between your white label providers, your company and your clients. It’s all about proper promotional methods.

Keeping your software development costs low is crucial as well.

With those in place, you’re primed to expand your service offering – leading to more revenue and more profit.

We’ve compiled a list of 6 amazing white label companies, services, and white label software products you can white label and brand as your own software with your own branding. There are also a few services you can offer by rolling your own white label service.

Best White Label Software, White Label Partners, and White Label SaaS Products

There are tons of white label business opportunities out there. These white label apps can be used to start an online business from scratch or be a supplement to your existing business.

#1. BuildFire

BuildFire has the best white label reseller program for mobile apps. As I mentioned just above, we deal with a lot of agencies, entrepreneurs and individuals looking to expand their service offerings into the mobile app development space. Our white label app builder is easy to use, and our program allows agencies to offer fully featured mobile apps at a low monthly fee. This ultimately becomes a source of recurring profit for a long term.

The result for them is recurring profit, an increased customer lifetime value and a new introductory or upsell offer that is low barrier to sell and often can be sold without a call.

With most of our white label clients selling mobile apps at the $99/month price point, it’s not hard to see a path towards $5,000 a month in additional revenue. That’s over $60,000 a year with a really great customer lifetime value.

It’s really easy to get started too, you can just get in touch with the white label account development team by filling out the form on our reseller page.

#2. SEOReseller

Many businesses who white label tend to look at digital marketing agency as their first step. In those cases there are a ton of options to help, but few as systematized as SEOReseller.

SEOReseller is like an ecommerce store for marketing services. Everything is well productized and there are resources in place to make the process really seamless. Instead of having to deal with account executives and white label support teams to try and get a service launched for a client, you just have to go into their dashboard and purchase whatever service you want to activate and follow the steps.

Much like BuildFire, they even offer sales, marketing and training resources to help you sell more effectively. The only thing you need to worry about is how much margin you want to be making in the process.

Their service offerings range from standard web design packages to paid advertising and of course they even offer SEO, like the name suggests.

#3. 99 Dollar Social

Social media is an amazing channel that is often under utilized by businesses. Often times those businesses revert to the grey side of the internet by buying likes to increase their reach. The end result is that they just don’t see a return and get burned by the idea of social media as a marketing channel.

But when it comes down to it, social media is an amazing opportunity for engagement and retention if used correctly. But the time is almost never there to use it correctly, unless you run a larger business that can afford to hire someone.

That middle ground is where 99 Dollar Social comes in. They offer very productized, low cost white label social media management services aimed at small businesses. They can help manage almost every social channel you can think of (Facebook, Twitter, Instagram, Linkedin and more) to keep quality curated content flowing.

Like the name suggests, they start at just $99/month and go up from there depending on the channels that need management. They also have a reseller program aimed at agencies, entrepreneurs and people with a list of potential clients. With Facebook now being one of the biggest ad networks on the planet, more and more businesses are trying to keep curate their social image. It’s a perfect time to focus on the social market.

#4. White Shark Media

White Shark Media is one of the fastest growing agencies in the US and they’ve been able to achieve that growth through partnering with agencies, entrepreneurs and other businesses to offer digital marketing services.

White Shark Media specializes in search engine marketing and pay per click advertising, both of which are white label services as well. Their offering allows you to expand your service offering in a very hands off way. They’ll deal with everything up to client communication, you just have to deal with delivering reports and closing sales.

A great position to be in if you’re looking to scale quickly. They even have an option available to take on call communication so you can focus entirely on closing deals.

If you’re not quite sure about attaching your own brand name to marketing services, White Shark Media also works with resellers and referral partners so you’re still generating some revenue while expanding your offerings.

#5. ClicksGeek

ClicksGeek is just like White Shark Media. It’s not a standalone white label software product. It’s an agency that offers white label services in addition to their core offering. The main differentiator is that ClicksGeek only offers Google AdWords management services.

The result of their hyper focus is that you’ll be able to tap into a very specialized team that’s usually able to deliver better results than a general agency.

You’re also able to start with them, without dozens of clients ready to go. You just have to handle delivering a report to your clients and let ClicksGeek handle the heavy lifting.

#6. FunnelProfit

Funnel Profit offers a unique service tailored to anyone that sells relatively high ticket services or products (+$5,000 year one value). It leverages the power and audience available on Linkedin to book calls and appointments with key decision makers in your target market.

Most of the focus is aimed at IT service providers and consulting firms who need to book appointments to close deals.

With standard rate pricing for white labelers, FunnelProfit’s Linkedin Lead Generation service is a great sell to get into larger companies with a high ROI service that you can price based on ROI potential. Leaving you with a great monthly recurring profit margin.

Conclusion – Final Thoughts on White Labeling

The bottom line is there are a lot of white label solutions out there that can be leveraged. Look at your business needs, your leads and your customers to understand the best fit for a service or software solutions that you don’t currently offer. Leverage white label apps to create a new revenue and profit stream, while also helping your customers solve a painful problem.

A Mobile App is powerful on multiple levels, from increasing customer loyalty to improving brand recognition to expanding revenue channels. However by white labeling and reselling this technology, it takes the power of apps to the next level.

White labeling a mobile app platform like ours allows you or your business to start selling mobile apps directly to your clients. You maintain total control of your brand, from the app dashboard to the app developer account for your business. Resellers also have complete control of how they want position themselves in the market without worrying about building an app platform.

Why resell mobile apps?

According to Apple, 98% of fortune 500 companies have a mobile app for their business. In contrast, less than 1% of small businesses have a mobile app. This means that there is a huge opportunity to equip small businesses with mobile apps. With one of the most intuitive and powerful app building platforms in the market today, thousands of businesses turn to us to build their mobile app. By becoming a reseller, you get to leverage that same technology and brand it completely as your own.  Overnight you can have a complete new product offering or end up starting a brand new business.

What’s in it for you?

The biggest benefit is recurring revenue. What if every sale you made paid you every month for many years to come? Would that make a difference for your life and your business? Many of our White Labelers are making well over six figures a year. On top of that, our White Label Partners are typically making an additional $1,000 to $3,000 as a set up fee for each sale! We have countless customer success stories that we would love to share, but the whole point of White Labeling is to keep things private! However, many people are reselling mobile apps for $99+ per month, so as you can see even if you brought on 30-40 businesses you can create a nice recurring revenue stream.

Why choose BuildFire for as a White Label?

We make mobile apps easy. The app revolution is here. Mobile apps are making a profound impact for businesses, and you need an easy way to join this revolution. At BuildFire, we strive towards providing you with an amazing opportunity to take part of the mobile app revolution. We also view each one our customers as partners, therefore our success is based off of your success. With our White Label program, we offer your business help with consulting, building our your apps, graphic design, marketing, sales training, support training, web design, and more. At the end of the day, a white label isn’t just about making an app look like it’s yours; it’s about helping your business and clients succeed.

From a financial perspective, a robust white label program offers significant profit potential. Reselling an efficient turnkey solution that enables businesses or individuals to sell apps today and create a steady stream of upfront and residual revenue in a quickly growing market.

At BuildFire, we’ve created an ideal white label offering by combining cutting-edge technology, deep mobile marketing expertise, a professional, relationship focused team, and complete brand control – one that has allowed hundreds of businesses and organizations succeed by expanding their impact and growing their revenue.