Mobile App Analytics, Built Into Every App You Launch

Track how people actually use your app — opens, screens, push performance, feature usage — from the moment it goes live. Connect it to Mixpanel, Amplitude, or Google Analytics in minutes, no engineer required.

4.8 across major review platforms10,000+ apps powered since 2014

App Opens — Last 7 Days

Push notification CTR12.4%
Active users8,214
Segment statusConnected

Trusted by enterprise and mid-market teams building on Buildfire

The Short Answer

Every Buildfire app comes with usage and push analytics built in — no separate analytics subscription, no SDK to install, no engineer to wire it up.

You'll see app opens, screen and plugin views, user counts, and push notification performance (opens, click-through rate, actions taken) right in your Control Panel from day one. When you need more — funnels, cohort analysis, custom event tracking — Buildfire's native Segment integration routes your app's event data straight into Mixpanel, Amplitude, or Google Analytics, without custom development.

Why It Matters

Data that turns guesswork into a plan

Analytics only matter if they change what you do next. Here's what built-in tracking actually gets you.

See what's actually working

Which plugins get used, which screens people bounce from, which push campaigns drive opens — the data that turns guesswork into a plan.

Catch drop-off before it costs you

Spot where users stall or stop coming back while there's still time to fix the experience, not after they've already left.

Prove the ROI on engagement spend

Push notification analytics show exactly how many opens, clicks, and actions a campaign generated — so you know what to repeat and what to cut.

What You Get

Everything you need to understand your app, built in

No separate analytics stack to stitch together. It's already part of the platform you're building on.

Dashboard Analytics

App opens, active users, and screen-level engagement, visible in your Control Panel with zero setup.

Push Notification Analytics

Opens, click-through rate, and action-item clicks tracked per campaign, per segment.

Plugin & Feature Usage

See which of your app's features people actually use, so you know where to invest next.

Native Segment Integration

Connect a free Segment account and route every app event — opens, navigation, feature interactions — to the analytics stack you already run.

Route to Mixpanel, Amplitude, or GA

Segment forwards your data to the destination of your choice for deeper funnels, cohorts, and custom reporting.

User Segments & Tags

Group users by behavior or attributes, then use those same segments to target push campaigns and measure the result.

Set Up in Minutes, Not Sprints

Connect Segment in 4 Steps

1

Create a Segment source

In your free Segment account, add a new source and choose Node.js Server. Copy the Write Key it generates.

2

Connect it in your Control Panel

Go to Settings → Integrations → Segment, paste in your Write Key, and save.

3

Confirm data is flowing

Click around your App Preview to generate events, then check Segment's source Debugger. First events typically appear within 10–20 minutes.

4

(Optional) Send it to Mixpanel

In Segment, add Mixpanel Actions as a destination, paste in your Mixpanel project token and API secret, and enable it. From there, every app event flows straight into Mixpanel's reporting.

No code. No developer ticket. Just three settings pages.

Frequently Asked Questions

See Your App's Data From Day One

Analytics That Are Already There When You Launch

No separate subscription. No SDK to install. Just the data you need, built into the app you're already building.